The Business of Fashion (BOF) recently reported on Ryan Seacrest’s transition and overcoming of obstacles of success across industries. Best known for his presence on-screen with American Idol, BOF got an insight on Seacrest’s current projects and future plans (that comes with its own obstacles).
Ryan Seacrest‘s current Live with Kelly talk show that attracts 3 million viewers is one of the many opportunities Seacrest has been able to manifest after being the successful host of American Idol.
The daily life of Seacrest involves his first stop as co-host with Live with Kelly. After he completes his morning talk show, he spends the remaining part of his day in a studio just down stairs from the talk show to prep on upcoming projects. During the broadcasting of American Idol, he spends his weekends in Los Angeles working for the show before catching a late night flight on Sunday night to resume his work on Live with Kelly.
Another big project that Seacrest works on is the annual Jingle Ball, the iHeart Radio Music Awards that puts on the New Year’s Eve show.
Beyond his presence on-screen, producer Ryan Seacrest has also produced 12 shows, partaked in endorsement deals, as well as invested in varying companies including Pinterest and Headspace. Though Seacrest has a lot on his plate and balances numerous commitments, he never complains about his work load or busy schedule.
As the TV and radio show host Seacrest attends events throughout the nation, he also has the chance to market his newest ventures in retail sales including a clothing line and skincare line. As a host of American Idol, Seacrest was able to develop a relationship with influencers within he industry that initially piqued his interest into diving into the industry.
Seacrest’s (@ryanseacrest) target consumers are men, similar to him, who are running from one thing to the next. Appealing to a majority of millennial men, his clothing line is manufactured by big-name companies including Macy’s.
To view Seacrest’s future projection of his lines into the industry, click here.